Markets change, and selling environments become more challenging with the rise in the number of competitors. Therefore, you need a proven marketing and sales strategy to make your products and service appealing to consumers. The Mastering Sales in Competitive Markets training course offers some essential marketing strategies that will give you a solid knowledge of how to make superior sales performance. It will also provide a competitive advantage for companies in highly competitive markets such as marketing planning, brand positioning, and marketing research. Besides, this course employs a wide array of case studies and exercises to help you acquire the right marketing strategy enabling you to see how you can fill in the gaps.