Crisis Management Strategies for Public Relations Professionals

Crisis Management Strategies for Public Relations Professionals

This powerful training program equips leaders, executives and all PR professionals with the knowledge and experience to identify potential vulnerabilities and to put comprehensive protection, management, and communication strategic plan in place in order to be prepared for an unexpected crisis. The program will prepare you to handle any crisis effectively, teaching you how to minimise, and in some cases counter the negative effects of crises. In short, this program covers the full spectrum of crisis communication from a public relations perspective covering four main elements, namely: Crisis prevention, crisis strategy formulation, crisis communication, and post-crisis recovery.

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